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A comunicação funcional, comunicação de todos os dias / Margot Phaneuf
Analítico
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2.
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Thinking positively : using positive affect when designing health messages / Jennifer L. Monahan
Analítico
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3.
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O conhecimento das pessoas em interacção : a enfermeira / Margot Phaneuf
Analítico
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4.
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A comunicação, modo de emprego / Margot Phaneuf
Analítico
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Reaching young audiences : developmental considerations in designing health messages / Erica Weintraub Austin
Analítico
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A entrevista, encontro com o outro / Margot Phaneuf
Analítico
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7.
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A comunicação e as suas linguagens / Margot Phaneuf
Analítico
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Motivation to attend to health messages : presentation of content and linguistic considerations / Roxanne Louiselle Parrott
Analítico
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Comunicação / Patricia A. Potter, Anne Griffin Perry
Analítico
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As orientações de base / Margot Phaneuf
Analítico
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Fishing for sucess : using the persuasive health message framework to generate effective campaign messages / Kim Witte
Analítico
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Designing messages for behavioral inoculation / Michael Pfau
Analítico
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Using research to inform campaign development and message design : exemples from the "America responds to AIDS" campaign / Glen J. Nowak, Michael J. Siska
Analítico
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14.
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Fear appeals in health promotion campaigns : too much, too litle, or just right? / Jerold L. Hale, James Price Dillard
Analítico
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Um discurso antes de mais sobre o humano : a perspectiva antropológica / Ali Ait Abdelmalek, Jean-Louis Gérard
Analítico
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16.
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Moving people to behavior changer : a staged social cognitive approach to message design / Edward W. Maibach, David Cotton
Analítico
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17.
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The gatekeeping process : the right combinations to unlock the gates / John McGrath
Analítico
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Encouraging risk reduction : a decision-making approach to message design / David R. Holtgrave, Barbara J. Tinsley, Linda S. Kay
Analítico
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19.
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Choosing audience segmentation strategies and methods for health communication / Michael D. Slater
Analítico
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20.
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Use of database marketing and consumer-based health communication in message design : an example from the office of cancer communications' "5 a day for better health" program / R. Craig Lefebvre... [et al.]
Analítico
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